The Ultimate Action Figure Guide Main

I have been building this database of action figures since 2004 and I now have more than 60,000 action figure prices, checklists, and guides listed in this database.

This is probably the most comprehensive list of action figures available online and covers virtually every figure that was been produced between 1964-2010.

Each figure is listed by year, license, manufacturer, title, set and character. For example, 1989 >> Toy Biz >> Spider-man >> The New Animated Series >> Series 8: Spider Wars >> Hydro-Man.

Other information includes accessories, rarity, product number (if available) and a “value”.

All the figures are listed Alphabetically by their main license or title, for example, G for GI Joe, but “The” is not counted, therefore “The Lord of the Rings” is listed under “L“.

If you spot any errors or have any questions, please contact me through the ‘Contact Me” form or the FB Group.


If you cannot find what you are looking for LET ME KNOW and I will add it for you!

Abbreviations Key

E= Exclusive DD= Diamond Distributors EB= Electric Boutique FAO= FAO Schwarz JC= JC Penny KB= Kay Bee Toys KM= K-Mart SDCC= San Diego Comic Con TF= Toy Fare TG= Target TR = Tower Records TRU = Toys R Us WM= Wall Mart WWC= Wizard World Chicago


New Additions:

April 2022

Marvel Action Figures Price Guide 1984-1999

Marvel Legends 2002-2022 Price Guide

Modern Star Wars Price Guide

Masters of the Universe – Price Guide 1982-2022

March 2022

Vintage DC Direct Price Guide

Modern Mattel & McFarlane DC Multiverse Price Guide

Vintage & Modern Mighty Morphin Power Rangers Price Guide

Vintage & Modern Transformers Price Guide Updated

Modern TMNT Price Guide Added

GI Joe ARAH & Classified Price Guide Added

Star Wars Price Guides Updated

Star Wars Checklists Updated

February 2022

11 Feb

Vintage GI Joe page updated

10 Feb

Bugs fixed in the Price Guide for “A”, “B”, “H” fixed.

Bug for ‘M” will be fixed later today.

Pages for “W”, “X”, “Y” & “Z” Updated.

04 Feb

“T” Listings Updated

“U” Listings Updated

“V” Listings Updated

January 2022

26 January

Batman Action Figures Price Update

“Q” Listings Updated

“R” Listings Updated

“S” Listings Update

15 January

“N” Listings updated

“O” Listings updated

“P” Listings updated

07 January

K Listings Updated

L Listings Updated

M Listings Updated

1st Jan

2022 Comic-Con Dates added

December 2021

17 Dec Wrestling Checklists added

Jazzwares AEW Checklist

WWE Mattel Basic Line Checklist

Mattel Elite Collection







16 Dec

“H” Listings Price Guide Updated

“I” Listings Price Guide updated

“J” Listings Price Guide Updated

November 2021

25 Nov

 “G Listing”  Price Guide updated: Ghostbusters + GI Joe updated and new listings.

H Listings” Price Guide updated and new checklists added.

25 Nov 

WWE Mattel Basic Figures Checklist

18 Nov D, E, F listings have been updated. Now includes: Devils Rejects, FF4, DC Direct, Family Guy and more

D Listings Price Guide updated

E Listings Price Guide updated

F Listings Price Guide updated

05 Nov “C” Price Guide updated: Charmed: SOTA (2004), Chronicles of Riddick: SOTA (2004), Charlie & The Chocolate Factory: NECA (2005) added.

04 Nov “A” & “B” Price Guide updated : Armies of Middle Earth and Adult Swim added. Also, Barbie. Batman, Batman Animated, Buffy, Batman Begins, Battlestar Galactica.

A listings here

B listings here

C Listings here

October 2021

06 Oct MOTU Masters of the Universe Checklists Update with 2002+ lines

06 Oct The Muppets Checklists added.

September 2021

22 Sept GI Joe: RAH Checklist Updated

22 Sept The Simpsons Checklist added.

02 Sept The Lord of the Rings Checklist 1979-2007

August 2021 Updates

24 Aug Mcfarlane Toys Movie Maniacs Checklist

19 Aug GI Joe: RAH Checklist

13 Aug McFarlanes NBA Basketball Sports Picks

05 Aug Dr Who Collectors Guide

July 2021

23 July McFarlanes NFL Sports Picks Guide

16 July Princess of Power – Mattel 1985

14 July McFarlane Toys NHL Sports Picks Checklist + Guide

7 July Vintage Masters of the Universe Original Series update: Now with historical value and more!!

June 2021

27 June Vintage Mattel Masters of the Universe Checklists

25 June McFarlane Racing Checklist & Price Guide

18 June Kenner NHL Hockey Starting Lineup Checklists

09 June Kenner NFL Starting Lineup Figures

03 June Kenner Basketball Starting Lineup Figures Guide and Checklist

May 2021

26 May Vintage Marvel Action Figures Checklist

18 May Kennner Baseball Starting Line-ups

2 May McFarlane Toys Sportspicks Checklists

APRIL 2021

23 April Spider-Man Vintage Action Figures Guide

15 April Vintage GI Joe Action Figures

7 April Vintage Teenage Mutant Ninja Turtles 1989-1998

March 2021

3 March 2021 Vintage Kenner Star Wars Action Figures 1977-1985

5 March 2021 Vintage Japanese Transformers

12 March 2021 Vintage GI Joe Action Figure Guide

20 March Vintage Batman Action Figures

30 March Modern Star Wars Action Figures 1995-2002

Each figure listed year, license, manufacturer, title, set and character. For example, 1989 >> Toy Biz >> Spider-man >> The New Animated Series >> Series 8: Spider Wars >> Hydro-Man.

Other information includes accessories, rarity, product number (if available) and a “value”.


Please note that all prices are for informational purposes only and are NOT a solicitation or offer to buy any of the items quoted.

When researching for these articles I used many different online and offline retailers and auction sites to get an average value AT THE TIME of writing the article.

As such they will almost definitely be incorrect as prices and values are in constant flux and change, much like the stock exchange.

Please check my articles and videos on how to grade and value your action figures for up to date prices.

If you see any errors or omissions please Contact Me.

How to Value Your Action Figures
How to Grade Your Action Figures



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